CV - E. Naderi | Faculty Member of Industrial Design

Education

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2007- Master's degree in Industrial Design, School of Applied Arts, University of Art-Tehran. thesis title: Seeking Identity through Product Design. Advisors: Dr. Aziz Gosili and Ali Kalani. GPA: 3.88 / 4.00

2004- Bachelor's degree in Industrial Design, College of Fine Arts, University of Tehran, thesis title: Designing Fragrance Packaging Inspired by Japanese ZEN. Advisor: Dr. Nasrin Moghadam, GPA: 3.50 / 4.00

Employment

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2008-pres Faculty Member (full-time), Department of Industrial Design, Faculty of Architecture and Arts, Azad University - Mashhad

2006-2008 Adjunct Lecturer, Department of Industrial Design, Faculty of Architecture and Arts, Azad University - Mashhad

2008-2009 Visiting Lecturer, Commercial Education Center, Institute for Commercial Researches and Studies, Mashhad, Iran

2007-2009 Senior Interior Designer, Blue Room Co., Mashhad, Iran

2006 Instructor of Interior Design, Arts Training Center, College of Fine Arts, University of Tehran, Iran

2005-2006 Mid-Level Interior Designer, Faza Saz Co., Tehran, Iran

2005 Associate Designer, Street Furniture Design project, University of Art in cooperation with Tehran Municipality

2004 Model Maker and Junior Designer, CloniZER project, Digital Clone Co. Tehran R&D branch (Shegarf), Iran

2003-2004 Designer and Model Maker, Robot Toy Project, College of Engineering, University of Tehran, Iran

2003 Internship: Junior Designer, Mashhad Wheel Manufacturing Co. (Automotive Industry), Mashhad, Iran

Honors and Awards

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2011 - Two shortlisted designs, The Next Icon in Watch Culture, BREIL-Milano, Italy

2011 - Three shortlisted designs, Fujitsu Design Award 2011: A Life with Future Computing, Fujitsu ltd., Partner: designboom®, Milan, Italy

2011 - 2nd Place Winner, Call for entry to redesign directory signs for Imam Reza shrine, Mashhad, Iran

2006 - 3rd Place Winner, Vision of Future competition, World Future Society, Maryland, USA

2005 - Selected Designer, Ninetydays (UN_FOLD 05) design contest, Sponser: Diesel Style Lab, UK

2005 - Eximious Student, 16th Industrial Design Fair, College of Fine Arts, University of Tehran

2004 - Ranked 15th in Nationwide, National University Entrance Examination, Among 2,791 participants for MA in Industrial Design

2000 - Ranked 7th in Nationwide, National University Entrance Examination, Among 17,401 participants for Bachelor of Art and Design

Publications

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Naderi, E., & Naderi, I. (2010). Brand Image Development. Marketing and Advertisement Management, 13, pp. 46-51.

Naderi, E., & Naderi, I. (2008). The Process of Brand Image Formation and Development through Product Design. 2nd International Marketing Management Conference, (pp. 95-109). Tehran. (PDF; 1.52 MB)

Gosili, A., & Naderi, E. (2008). The Brands and Product Identity. Dastavard: The First Iranian Industrial Design Journal, 26, pp. 12-21. (PDF; 1.66 MB)

Naderi, E. (2008). From Drawing to Concept Presentation. Dastavard: The First Iranian Industrial Design Journal, 27, pp. 32-41. (PDF; 1.85 MB)

IAUM Dept. of Industrial Design. (2008, December). Biomimetics: Design Inspired by Nature [Pamphlet]. Mashhad: Naderi, E. (PDF; 74 KB)

IAUM Dept. of Industrial Design. (2009, March). Rapid Prototype Modelling: Methods and Processes [Pamphlet]. Mashhad: Naderi, E. (PDF; 1.10 MB)

IAUM Dept. of Industrial Design. (2010, October). Design Evaluation: Multi-Criteria Decision Making [Pamphlet] 2nd. Mashhad: Naderi, E.

IAUM Dept. of Industrial Design. (2011, June). Packaging Design [Pamphlet] 2nd. Mashhad: Naderi, E. (PDF; 123 KB)

Working Papers:

Naderi, I., & Naderi, E. (2011). Personal Values and Fashion Involvement: An Investigation of the Role of Brand in Purchasing Decision.

Naderi, E. (2011). Usability Evaluation of e-Learning Systems: An Investigation of Effectiveness of Employee Training Courseware.

Presentatians

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Naderi, E. (2009, November). Sketching, Rendering and Presentation. Presented at the 3rd Industrial Design Convention, Mashhad, Iran.

Naderi, E. (2008, April). Impact of Product Design on Consumer Purchase Decision. Presented at the 1st Lecture Series of Faculty of Architecture and Art, Mashhad, Iran. (PDF; 2.49 MB)

Naderi, E. (2008, February). The Process of Brand Image Formation and Development through Product Design. Presented at 2nd International Marketing Management Conference, Tehran, Iran.

Courses Taught

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2012 Spring DS* IV, Model Making and Fabrication II, Final Project

2011 Fall DS I, DS II, Design Evaluation: Multi-Criteria Decision Making, Final Project

2011 Spring DS IV, Model Making and Fabrication II, Final Project

2010 Fall DS II, Multi Criteria Decision Making, DS I, Final Project

2010 Spring DS IV, DS IX, Model Making and Fabrication II, Final Project

2009 Fall DS II, Multi-Criteria Decision Making, Model Making and FabricationII, Final Project

2009 Spring DS IX, DS VII, DS IV, DS V, Model Making and Fabrication II, Final Project

2008 Fall DS I, DS II, DS VIII, Multi-Criteria Decision Making

2008 Spring DS IV, DS V, Model Making and Fabrication II, Form and Space

2007 Fall Multi-Criteria Decision Making, Principles of Industrial Design I, Sketching I

2007 Spring Sketching II (Rendering)

2006 Fall Sketching II, Principles of Visual Arts I

2006 Spring Sketching II (Rendering)

* DS: Design Studio

DS I: User-Centred Product Design Process - DS II: Packaging Design - DS IV: Creative Problem Solving - DS V: Street Furniture Design - DS VII: Furniture and Interiors - DS VIII: Biomimetic: design inspired by nature - DS IX: Design in the Manufacturing Firms

I have taught more than fifty course codes (class, workshop and studio) until Fall 2011 semester (141 credits, equivalent to 2256 hours). In addition, I have supervised more than thirty Undergraduate Final Projects at IAUM. I also have been the Final Project Coordinator at Department of Industrial Design since 2009.

Certificates

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2011 - SPSS (Statistical Package for Social Sciences), IAUM Research Administration Office, 18 Hours, grade: pending

2011 - Intellectual Property and Patents, Pellekan Intellectual Properties & Technology Institute, Khorasan Science & Technology Park

2010 - Research Through Digital Libraries and Scientific Databases, IAUM Research Administration Office, 18 Hours, grade: 92 / 100

2010 - Microsoft Office, IAUM Research Administration Office, 16 Hours, grade: 93 / 100

2010 - Creating Weblog, IAUM Research Administration Office, 16 Hours, grade: 97 / 100

2009 - Research Methodology, IAUM Research Administration Office, 32 Hours, grade: 99 / 100

2009 - Methods of Article Publication in ISI Journals, IAUM Research Administration Office, 24 Hours, grade: 97 /100

Professional Activities

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• Director of Industrial Design Council, IAUM, Feb 2011 - present

• Advisor, in the field of Urban Furniture Design, Khorasan Science & Technology Park, 2010

• Jury board member, 5th One Day Design Competition, University of Tehran, Nov. 2010

• Advisor for the World Industrial Design Day celebration (June 29, 2010), Sponsord by Mashhad Municipality

• member of Iranian Industial Designers Institute, 2009 - present

• Advisor and jury board member, 1st Design League Competition. IAUM, 2009

Computer Skills

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Microsoft Office, EndNote, SPSS, Adobe Photoshop, Autodesk 3ds Max, Autodesk Sketchbook Designer, SolidWorks, KeyShot, Photo View 360, Google Sketch-Up, Adobe LightRoom, Adobe Illustrator, Multimedia Builder, Expression Web, Web Page Maker, GUI Design Studio, and other design and utility programs

Linguistic Skills

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• Persian (native)

• English (Paper Base TOEFL score: 593 ; TWE score: 4)

• Arabic (intermediate)

Other Skills

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• sketching and design visualization

• Prototype Modeling and Fabrication (Wood and Fiberglass Composite)

Hobbies and Personals

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Digital Entertainment and Technology, Search Engine Optimization, Sport, Country Music and Jazz, Nature and Geography. I also like Japan and United States Art and Culture

Referees

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• Esmat Azad,

Chair of Department of Industrial Design

Azad University-Mashhad Branch, Mashhad, Iran

Mob.: (+98) 915 649 6490

Email: azad1377 [ at ] yahoo.com

• Alireza Ajdari,

Assistant Professor in Industrial Design

University of Tehran, College of Fine Arts, Enghelab Ave., Tehran, Iran

Mob.: (+98) 936 046 7986

Email: alireza.ajdari [ at ] ut.ac.ir

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find Ehsan Naderi on:

• google: http://sites.google.com/site/ehsnaderi1981/

• academic website: http://enaderi.mshdiau.ac.ir

• blog: http://naderi-businessofdesign.blogspot.com